
I have been so pleased to see more and more Recruiters and HR Professionals using social media to acquire great talent. Even small business owners are having their virtual assistants use it to recruit new candidates. However, most of what I see are companies broadcasting their message out. Though that is useful on some level, here are 3 ways your HR department MUST use social media to save you money: 1. Listen and Observe: If someone is contacting your company to apply for a job, observe how they interact with their “social circles”. Do they share information? What do they value? What is their online personality like? Do they come across as someone who would be a good fit for your company? 2. Run a Virtual Open House: Allow people to get to know the company, its values, and its culture. Invite candidates and the general public to a virtual open house. This could be done once a week or once a month. Run it as a phone conference, on Skype, on your Facebook page, or over Twitter. This will also give people a chance to ask questions that they might have about the company or a specific position. In [...]














